
TrygFonden - røgalarm/ chatbot
Brief: Raise awareness about fire safety amongst millennials.
Challenge: Smoke alarms are quite dull! and millenials are hard to reach on classic media platforms.
Opportunity: Moving out is one of the most exciting and defining times in ones life, however it can be stressful and demanding with a lot to tend to and learn about
Opportunity: Moving out is one of the most exciting and defining times in ones life, however it can be stressful and demanding with a lot to tend to and learn about
RøgBot
Din ven når du flytter hjemmefra
‘Røgbot’ helps you with all you need to know when you move out, you can ask what’s hot in your new area, how to budget, nearest supermarket or you can ask for inspiration to housewarming.
Most of all, ‘Røgbot’ takes care of you! by reminding you to order a smoke alarm and to put it up.
Client: TrygFonden - Agency: We Love People, (Proposal) - 2017.